part of Agroecology
This leaflet highlights the 13 agroecological principles as applied at Jonai Farms and Meatsmiths, a family farm in Dja Dja Wurrung country, Central Highlands, Victoria, Australia. By showcasing practical examples, it demonstrates how these principles can be effectively integrated into various agricultural settings.
Aerial view of Jonai Farm. Photo: Jonai Farms & Meatsmiths
This case study from the “Amplifying Stories of Agroecology Principles and Practices” (ASAPP) project series highlights the Jonai Farms and Meatsmiths, a family farm in Dja Dja Wurrung country, Central Highlands, Victoria, Australia.
After a journey through America to learn from ethical farmers, the family returned home determined to create a model farm — one that embodies food sovereignty and degrowth by nurturing the land, caring for animals, supporting the community, and growing food sustainably in honor of past and future generations. In 2013, Jonai Farms became Australia’s first to crowdfund a licensed on-farm butcher’s shop, followed by a curing room and commercial kitchen a year later. This enabled them to produce zero-waste, nose-to-tail offerings like charcuterie, stocks, and soaps — crafted locally and free from corporate influence. Central to their vision is degrowth, practiced through a solidarity-based, localized economy and a CSA model that shares risks and rewards between producers and consumers.
Amplifying Stories of Agroecology Practices and Principles (ASAPP) is an initiative to spotlight practical applications of the 13 agroecological principles in different agricultural settings, mapping local farming methods against these principles to demonstrate real-world applications and provide farmers with tools to align with emerging standards. Its goal is to empower farmers and promote the widespread adoption of agroecological practices by making these methods more visible and accessible.
Feature / From grassroots movements to innovative farming practices, see how agroecology is reshaping the way we grow, distribute and consume food globally.
Other publication / This leaflet illustrates how Panela Cheia Agroecological Farm applies the 13 agroecological principles in practical farming settings.
Other publication / This leaflet illustrates how Alnarp’s Agroecology Farm applies the 13 agroecological principles in practical farming settings.
Project / The Swedish International Agricultural Network Initiative – SIANI – is a global network that supports and promotes dialogue and action around food systems.
Other publication / This leaflet illustrates how Maramche Agroecological Village applies the 13 agroecological principles in practical farming settings.
Feature / Jonai Farms shows how agroecology and degrowth can work hand in hand to build just, resilient food systems rooted in care, community and ecological balance.
Perspective / Facing hunger, waste and ecological harm, degrowth and agroecology call for a radical shift in how we grow, share and value food.
